India’s Leading Short Video App Hipi Introduces Latest Avatar Offering World’s First AI-Based Video Discovery Feature

With revolutionary features, Hipi enables users to create videos in seconds thanks to its revolutionary short video maker section and brings the power of professional editing to general users through filters, effects and music. Hipi brings together a powerhouse that allows designers to unleash their creativity and showcase their lavish work to the world.

Addressing the curtain raiser, GBS Bindra Chief Business Officer of Hipi said: “In-Video Discovery is a huge addition to the most popular app for short videos and entertainment in India. Hipi uses the power of machine learning and computer vision to bring product discovery to video. Hipi is fueling product discovery and leading the seismic change in consumer behavior as we know it. Unlike other platforms where creators have to manually add products to photos and videos, Hipi is able to do this on a large scale using technology, saving creators valuable time. The time saved by creators can be spent perfecting their craft rather than doing the tedious manual work of adding products. ”

Hipi is the unique short video app that has created a remarkable advantage for its creators and users in the sea of ​​identical short video apps. Hipi enables creators to showcase their unique talents and become a celebrity in the true sense of the word, through various opportunities that Hipi offers as a member of the House of Zee Entertainment.

About Hipi

Hipi is a leading destination for abridged videos that inspires creativity and passion. Made in India, Hipi has already become india favorite short video platform of many talented creators. Hipi brings moments of joy, inspiration and discovery. The platform enables brands and marketers to harness the power of storytelling and product discovery in a rapidly changing retail marketing environment.

Hipi can be downloaded from the Google Play Store and the Apple App Store.



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